As the boomers begin to enter their senior years, their focus is beginning to shift from their abs and butts and towards their longevity and quality of life.

I have found that role as educator becoming easier. The older folks are willing to listen

Good luck at Ballys.

Dr. Wayne Andersen’s book, Habits of Health, is set for release late July, and we already have a group of participants from around the U.S. who are reading the book and following the program. They are blogging about their experience on http://totalhealthdifference.blogspot.com/ Dr. Andersen has a list of topics and story ideas he could submit to you, and he would love to have the opportunity to be a guest blogger on slimpossible if you are interested.

Dr. A would be willing to blog on any topic you like. Would you like us to come back to you with a few suggestions, or are there some topics you want covered that you already have in mind? I have not started doing any media relations yet, but I did attached the press release I have written (below) to give you some background on Dr. A and his credentials. He could blog about a chapter from the book, top-of-mind subjects, what ever you think is most interesting.

Thanks and hope to hear from you soon.

Best,

–
Savanah Maurtua
Social Media Research Associate
Cobalt Communications Group

P. 208-721-2808
E. savanahm@cobaltcg.com

Web: http://www.Cobaltcg.com
Blog: http://www.CobaltSocialMedia.com

New book, Habits of Health, hopes to inspire optimal health revolution
Dr. Wayne Andersen seeks to provide the tools necessary for people to thrive in health

ANNAPOLIS, Md., June 25, 2008 – A new book due out this summer, by well-respected physician Dr. Wayne Andersen, seeks to take a revolutionary approach to creating optimal health and weight management by offering common sense advice and direction, supported by proven, medical data. In his book, Habits of Health, Dr. Andersen, a board certified critical care physician, does not advocate fad dieting or a miracle wonder cure; rather, it provides the knowledge and support to help people achieve optimal health. The book seeks to offer an easy guide to establish long-lasting, improved health.

“Too many people assume that if they are a reasonable weight and not sick then they are healthy overall, when that simply isn’t the case,” Andersen said. “Only 5-7% of Americans have achieved optimal health, and optimal health involves much more than weight and treating illness. Optimal health involves a person’s eating strategy, sleeping patterns, movement, stress levels, etc.”

Habits of Health seeks to help people to be the healthiest they can be with what they have. Through his book and the accompanying workbook, Dr. Andersen provides a roadmap and an opportunity for people to choose a better life.

“This book stresses the fact that achieving optimal health is an active process, and it is reminds people that the small things we do every day make all the difference,” Andersen said. “Everyone has the fundamental choice and opportunity to choose a better life for themselves, and in this book I show them how to do that. I want to show people they have the power to create optimal health within themselves.”

The book is available for preorder at the beginning of July and will go on sale in bookstores nationwide end of July.

Visit http://drwayneandersen.com to learn more and purchase Habits of Health.

Dr. Wayne Andersen
Dr. Andersen graduated from the University for the Health Sciences medical school in Kansas City, where he was valedictorian of his graduating class. Dr. Andersen became the tenth physician Board Certified in Critical Care. For 18 years, Dr. Andersen directed the Surgical Critical Care Program at Grandview Medical Center in Dayton, Ohio, and was Chairman of the Department of Anesthesiology. Dr. Andersen is currently Medical Director of Medifast, Inc., an innovative leader in the production, distribution and sale of weight management and health management products. As the chief architect of Take Shape for Life, Dr. Andersen has built an integrated support system that helps people make the necessary changes in their lifestyles to create optimal health. Dr. Andersen provides leading nutritional solutions, medical support and the support of caring individuals, to provide the necessary one-on-one interaction so vital in changing peoples’ lives. Dr. Andersen resides in Annapolis, Md.

just to getting it over with?